Mumbai: After a film is produced, it is a big responsibility to distribute it in the country. Marketing and distribution of a film have great importance in the release of a film. Releasing the film is a major challenge for every film producer, who collaborates with a distributor who holds the control of all the cinemas.
Film Distributor Lav Singh believes that as it costs a huge amount in film making, and it is very important to do marketing properly to recover the amount.
REF : http://www.indianews-today.com/news/lav-singh-to-distribute-horror-drama-1978-a-teen-night-out